Hotel industry trends are gaining momentum. It is mainly due to technological advancements, changes in client preferences, and global economic evolution.

Statista data estimates that the global lodging market will reach $570 billion by 2019 and grow at a CAGR between 2020 and 2027 of 4.5%.

This can be attributed to a number of factors, including a rising desire for travel and a growing interest in luxury and convenience. Also, the rise of new industries is driving the growth of business trip. Take a look at some of the innovative and popular hotel trends shaping the industry for 2023.

Experience the digitalization of your guests

It is no surprise that hotels are looking at digital solutions to improve the guest experience. Portable registration is one of these arrangements, which allows visitors to access digitally many services.

As an example, electronic keys can be issued to guests that they can access through their mobile devices. In order to allow guests to access and request information via voice commands, voice control solutions are being integrated in hotel rooms. These digital solutions are a major step in digitizing the guest experience and improving convenience and accessibility. They will be increasingly important to travelers as they choose the hotel that they wish to stay in.

Set up hotel workstations

Hotels are beginning to realize that as remote work models gain in popularity, they need to meet the needs of an increasing number of digital entrepreneurs, freelancers and remote workers. Hotels are offering workstations with all of the amenities needed for productive sessions. Some of these amenities include high-speed WiFi, scanning and printing services, ergonomic seating arrangements and tea and coffee facilities. Sometimes, there is even an in-house support team for IT issues. Hotels are creating lounges and co-working areas to provide a motivating and comfortable environment for guests to work. Hotels must adapt to this growing demographic by creating innovative spaces and modifying their services.

Strengthening physical security

Hotel security has been greatly enhanced by the implementation of new technologies.

Video analytics uses advanced algorithms to detect threats and alert security personnel. Advanced door access control systems can also restrict access to specific areas in the hotel better than traditional locks. This will prevent unauthorized entry and improve guest safety.

Combining these technologies results in a system that is comprehensive and enhances security for hotel guests as well as staff. Some of these technologies also improve overall efficiency and reduce costs, making them an intelligent investment for hotels.

Focusing on Well-being Services

Modern hotels are increasingly focusing on wellness services to offer a holistic, rejuvenating experience to guests.

Many luxury hotels now offer far more than just spas and gyms. They may offer yoga, mindfulness or meditation classes, as well as coaching sessions to help guests improve their emotional intelligence, communication skills and manage stress.

As part of their commitment towards promoting the overall happiness and well-being of guests, some hotels provide nutritionists and personal trainers. These hotels are able differentiate themselves from the competition by offering a variety of wellness services.

Green solutions are the future

As hotels around the world realize the impact of the hospitality industry on the environment, they are increasingly adopting solutions to reduce their carbon foot print.

These solutions address different aspects of the business, such as the use of renewable sources of energy (e.g. solar panels), the introduction of water-saving initiatives, like low-flow faucets and showerheads, and the implementation of “no plastics” policies in order to reduce their plastic waste.

To reduce emissions, hotels also use energy-efficient appliances and lighting, biodegradable cleaners, and local food and supplies.

Some hotels use smart technology to optimize their energy usage.

Hotels can save money by adopting sustainable practices.

The new trends in the hotel industry

The hotel industry has undergone significant changes as a result of changing consumer demands and the global economic evolution. In response to the growing concern about sustainability and technology, hotels are investing in digitalizing guest experiences, creating workspaces, strengthening physical security and increasing well-being.

In addition, hotels can contribute to a cleaner environment by embracing green solutions. They also attract eco-conscious tourists.